TAMC to use Echoes as marketing tool

13 years ago

TAMC to use Echoes as marketing tool

    PRESQUE ISLE — Capturing the true splendor of Aroostook County in a few short days can be a challenge. While visiting in one season, you miss the wonders experienced through the others.

Photo courtesy of The Aroostook Medical Center

    KATHY OLMSTEAD, center, publisher of Echoes magazine, presents complimentary back copies of the iconic county publication to Mary Kay Moreau, left, of TAMC physician services and Bobbie-Jo Caron of TAMC Charities.  BU-TAMC ECHOES-CLR-DCX-ALL-25

    However, with support from Echoes magazine, recruitment staff at The Aroostook Medical Center now have help in displaying a more comprehensive view of Aroostook County’s breathtaking scenery and telling its compelling story. Through a partnership with Echoes magazine, prospective medical professionals considering northern Maine as a place to live and work will get to experience The County through the pages of the iconic publication that tells the story of the people, places and history of the region.

    “We are so pleased to offer back copies of Echoes magazines for The Aroostook Medical Center to use in recruiting new staff members,” said Kathy Olmstead, publisher of Echoes. “We hope these magazines help TAMC convey the special quality of life that makes Aroostook County such a great place to live — the genuine friendliness of the people, the spectacular landscapes, intimate access to nature and enriching opportunities for professional development and advancement.”

    Mary Kay Moreau of TAMC physician services has the pleasure of showing potential physicians and their families around northern Maine. She intends to include copies of Echoes in the information packages she prepares for the prospective new medical professionals.

    “TAMC coordinates roughly 35 recruit visits throughout the year. On occasion, their visits don’t allow for them or their entire family to take in much of the region or experience the unique cultural events happening. Echoes magazine certainly captures the breadth of those and nicely packages them in their publications,” said Moreau. “Having this type of resource aids in telling the story of Aroostook County and what a marvelous place it is to work and live.”

    “Echoes magazine began by two transplants that saw in The County a sense of community missing or vanishing in other places we had lived,” said Olmstead. “Future TAMC employees are living in such places today. Now TAMC has some tangible evidence of the life they can enjoy if they move here.”